Our newsletter

⚠️ We do not aim to fill your inbox. We only write when we have something worth sharing.

More than a newsletter: a closer connection to the world of SO INDUSTRIE.

Our newsletter is for people who appreciate Heritage and Technical Wear pieces as much as we do.

Rather than sending repeated promotional emails, we favour occasional, useful updates about our new selections, upcoming drops and pieces arriving in the store.

Our aim is simple: to let you know when we truly have something interesting to share.

What you will find

Each email is designed to help you discover another side of SO INDUSTRIE.

You will hear about new drops, the latest arrivals and the standout pieces in our selections, from flight jackets and Heritage clothing to high-end Technical Wear.

We also share content about the history of particular models, the brands in our selection and the world that inspires us every day.

Subscribers also receive a welcome offer of 5% off their first order, valid for 12 months.

Thoughtful communication

We prefer to send fewer emails, each with real value.

You will not receive a stream of promotions or daily messages, only content we consider relevant to our community.

We put the same care into every email as we do into choosing our pieces.

Why subscribe?

  • Because some pieces are only available for a short time.
  • Because every drop is different.
  • Because our selection is always changing.

Above all, we want to share more than a catalogue: a world built around clothing made to last, selected with care and real passion.

Join the newsletter

Receive our next emails directly in your inbox and enjoy 5% off your first order from today, valid for 12 months.